A New Dr. Brown’s Baby

Client: Dr. Brown’s Baby Bottles

Ask: Create brand voice and execute and maintain across every touchpoint, including packaging, website, ecomm, social, and digital ads.

Insight: Becoming a parent is an overwhelming milestone. Advice – and judgement – is rampant; mom-shaming in particular is prolific. Dr. Brown’s needed to be a safe space for parents to get straightforward, helpful information, share their own stories, and access the things they actually need to raise a child in today’s world.

Designers: Faye Smith, Julie Marco, Shani Belshaw, Partner Agencies
Copywriters: Kim Velten, Shani Belshaw